MISSION/STORY

Read Aloud 15 MINUTES is a non-profit organization that is working to make reading aloud every day for at least 15 minutes the new standard in child care. When every child is read aloud to for 15 minutes every day from birth, more children will be ready to learn when they enter kindergarten, more children will have the literacy skills needed to succeed in school, and more children will be prepared for a productive and meaningful life after school.

Reading aloud is the single most important thing a parent or caregiver can do to improve a child’s readiness to read and learn.

By making 15 minutes of daily reading aloud the new parenting standard, we will change the face of education in this country.


History

Founded in 2008, ReadAloud.org is a 501 (c) (3) non-profit organization. Focused on spreading its message about the power of reading aloud, Read Aloud has participated in the National Book Festival in Washington, D.C., and the Los Angeles Times Book Festival, and has recruited Family Read Aloud authors such as David Baldacci, Mem Fox, Brad Meltzer, Loren Long and Mac Barnett to speak about the power and importance of daily reading aloud.

In 2010, Read Aloud began a grassroots effort called the Big Box of Books, which puts age-appropriate books into the hands of vulnerable families at twice-yearly “reading parties.” To date, more than 1,800 families have participated in the Big Box of Books program, which has a vibrant presence in Northern Michigan, Greater Cincinnati, and the Pittsburgh area.

In 2012, Read Aloud began a decade-long national campaign, the 15 MINUTES movement. Partnering with other organizations and businesses that are invested in child development and education, the 15 MINUTES movement aims to make reading aloud every day for 15 minutes the new parenting standard, and thereby change the face of education in this country.